"proverbial" Advertising At Yahoo originally installed, advertising, consisting of a haystack and a huge, metallic needles, appeared alongside the A2 highway, near the village Guntramsdorf south of Vienna.
draft prepared by the agency Ogilvy Österreich Internet company Yahoo for. Haystack measuring 10x4, 5 mi protruding from his 17-meter needle, to symbolize the effectiveness of web search. "Millions of people every day looking for interesting information on the Internet. It's like finding a needle in a haystack. With the tools offered by Yahoo, to find it is easier "- explained in a statement for professional Standard.at, Florian Krenkel, head of Ogilvy Österreich.
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